A story of business survival
In our latest video spotlight, we delve into the world of Lakeside Services, a dedicated boat lift servicing company that has been a cornerstone in Central Michigan since the turn of the millennium.
The video captures the dealer’s unwavering preference for Great Lakes products. The featured dealer commends the superior build quality and durability of Great Lakes, citing instances where their products outshine competitors in the market.
Lakeside Services proudly stands as an exclusive dealer of Great Lakes products. The decision is rooted in the manufacturer’s consistent support and dedication, a stark contrast to Lakeside’s past experiences with other vendors who fell short in times of need.
This video recounts the challenging year of 2020, marked by a dam failure near Midland, Michigan. Lakeside Services faced significant business losses and a reduction in staff. Despite this, the resilience of the team shines through.
The heart of the story lies in the enduring relationship between Lakeside Services and Great Lakes. The video captures moments where Great Lakes reassured the dealer, promising unwavering support to weather the storm. It’s a testament to a partnership that transcends transactions, a bond built on loyalty and mutual commitment.
Join us in witnessing the resilience of Lakeside Services and the unwavering support of Great Lakes as they navigate challenges and emerge stronger together.